Irvine, California, March 8, 2022 – BGG World (BGG) and its wholly-owned subsidiary HB Natural Ingredients (HBNI) announced today that they will be featuring Vitosa® “Next-Generation” Stevia at the upcoming Natural Products Expo West this week in Anaheim, California. Vitosa® is said to closely mimic sugar, lacking in bitterness and without the aftertaste that is frequently found in other Stevia products. Vitosa® comes in three different taste profiles and is perfectly soluble in water. Vitosa® has dual functionality, serving as a sweetness enhancer or as a standalone sweetener (FDA & FEMA GRAS), with the ability to deliver high sugar sweetness equivalents. It can be customized for various applications. “With the introduction of Vitosa®, we have taken a product that was poorly viewed in the sweetener category due to a bitter aftertaste and made something extremely palatable, yet healthy for individuals seeking reduced sugar intake,” said Shaheen Majeed, CEO of BGG Americas & HBNI USA.
BGG will also have on hand a comprehensive book on Natural Astaxanthin, written by Bob Capelli, a leading expert on Astaxanthin and former CEO of BGG Americas. Additional highlights at this show include the ingredient line of Tocotrienols, branded as TheraPrimeE®, and an exclusive patented apple extract, ApplePhenon®, clinically studied for weight management, cardiovascular health, and skincare. Please visit BGG at Booth #4645 at Natural Products Expo West to learn more about these and other health supplement ingredients.
Further Information on BGG: www.bggworld.com
Press Contact: Shaheen Majeed: shaheen@bggworld.com
CEO BGG Americas & CEO HB Natural Ingredients USA
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